Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials 認定 1Z0-1031 試験問題:

1. To support your client with taxonomy management, you suggest that they define owners and a regular schedule for key taxonomy maintenance.
Which four options must they define? (Choose four.)

A) Benefit
B) Current State
C) Strategy
D) Update Frequency
E) Use of Categories
F) Classification Rules

2. Your client is facing issues implementing the JSON return tag for data delivery. What requirement should you check while troubleshooting?

A) That the image pixel is placed as the delivery method in the Create Campaign dialog box.
B) That the appropriate macros were added to the pixel URL.
C) That the production side web server is capable of retrieving HTTP requests.
D) That the iFrame tag type was selected in the container tool.

3. In a strong Client/Agency model, which role is the Data Steward predominantly communicating with?

A) Executive Sponsor
B) Audience Creation Specialist
C) Data Analyst
D) Media Execution
E) Program Manager
F) Web Developer

4. Which type of phint should be created to satisfy an intended connection to demonstrate what type of product is being viewed by the visitor?

A) Key-number (integer or float)
B) Key-value string pair with an is or contains operator
C) Key-date pair (exact or relative date)
D) Key-number range

5. Identify two correct statements about pixel campaign delivery method from the following list. (Choose two.)

A) Only data on users that are seen on a go-forward basis is sent.
B) This delivery method is always the preferred method of sending audience data out of the BlueKai DMP.
C) The partner pixel is fired each time the BlueKai data collection pixel fires and collects data in the DMP.
D) Audience data on past users is sent.
E) Uses a transparent 1x1 image pixel

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