Oracle Responsys Marketing Platform 2021 Implementation Essentials 認定 1Z0-1032-21 試験問題:

1. A published campaign has an issue that has halted campaign launches. Because of this issue, email notifications were sent to all the key stake holders regarding the failures. You have beencontacted to figure out exactly what the issue is, report the issue and if possible fix it.
How should you locate the campaign that is facing this issue?

A) Look in each folder until you find the campaign.
B) Use the Campaign Search feature.
C) Use the Campaign Debuggertool.
D) Use the Manage Campaign screen.

2. You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes.
How should you input this information into Responsys?

A) In the Campaign workbook, select the Proofing Import Wizard button. Import the spreadsheet and ensure that it is convertedto a comma-delimited file before importing it.
B) Using Connect, create a Seed Group import job. The spreadsheet will need to be converted to a comma-delimited file before importing it.
C) In the Manage List screen, ensure the list for the campaign is selected and then select the Seed Groups tab. Create a Seed Group list with the contact information from the spreadsheet.
D) Using Program, create a Proof List import job. The spreadsheet will need to be converted to a comma-delimited le to import.

3. You want touse Responsys SMS that invites recipients to click a link to a web form to register for a special event. You wish to measure clicks and form submissions (conversions).
Which four steps should you perform to make this possible? (Choose four.)

A) You must select a Responsys link table with the link names and URLs to be used in the SMS message.
B) You mustpurchase Premium tracking in order to support link tracking in Responsys.
C) You mustsupply a short URL, so you can use bit.ly to shorten links that you wish to use in your text message.
D) In the SMS campaign message designer, enable conversion tracking.
E) In the SMS campaign message designer, you must enable link tracking for the campaign.

4. You discovered that your main competitor's employeesare subscribed to receive your promotional campaigns directly to their work email addresses.
What should you do in Responsys to prevent your campaigns from being sent to the work email addresses of the competitor's employees, although this is not a complete solution?

A) Create a Non-Competitor Program using Program Designer.
B) Periodically run the scrub utility and delete all email addresses from your competitor's domain.
C) In the Account Admin screen, select Define email domain rules and create an audience exclusion by entering the competitor's domain name.
D) Search the list for the domain name of the competitor and select the block option for each user that is found.

5. Your client is interested in using Rapid Retargeter to implementemail campaigns based on information about their known customers who have interacted with their website.
Which three of these Composite Events are exposed for Rapid Retargeter? (Choose three.)

A) products that were purchased
B) products added to a shopping cart, where no additional event takes place
C) products that were browsed/viewed, where no additional event takes place
D) pages that were marked as favorite
E) search strings entered into a website more than twice

質問と回答：